Found Plus
Challenge
Introduce a premium service that enhances the core value proposition of Found's free platform while addressing the specific pain points of freelancers and small businesses.
Solution
Elevate Found with Found Plus. Create a premium tier that seamlessly complements our core offering while delivering exceptional value and utility.
Impact
Found Plus is rapidly gaining traction, demonstrating strong market demand with a 10.7% conversion rate and 763 new users daily. By expanding our feature set, we will accelerate user adoption and solidify our position as a leading financial management solution.
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Define
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Develop
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Deliver
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Discover • Define • Develop • Deliver •
Role
Product design, illustration, brand experience
Collaboration
Cathy Bishop, Natalie Harper, Robert Murdock, Lauren Myrick